WRITTEN BY NEVAEH TILLMAN, PHOTO BY BOAZ KROON
RÜFÜS DU SOL is a band of three: Jon George, James Hunt, and Tyrone Lindqvist, boasting an electric sound that feels like an escape from reality. Their success follows their Grammy-winning single “Alive,” which won in the Best Dance/Electronic Single category. This year, they continue to innovate their leasing of the Sundream Festival in Tulum and Baja, Mexico. Now, RÜFÜS DU SOL releases a new single, “Lately”.
The electronic song is filled with the universal excitement and thrill about learning to fall in love—making this song easily relatable for all listeners. The beat feels like falling in love, like when it picks up the pace at certain points of the song—after all, falling in love feels like a rollercoaster ride, so the accuracy is spot on. Imagine “Lately” playing in a club. The song hypnotizes you and your body can't resist the urge to dance, as you hope this moment lasts forever. The music video reflects a similarly euphoric feeling, through black and white visuals enhanced with a unique editing style often seen in experimental films. This song is an experience best enjoyed at full blast; but if headphones aren't loud enough, see RÜFÜS DU SOL live in San Francisco on September 28th at the Portola Festival.